As APIs have become an important part of transforming business interactions, the modern world is quickly adapting to these newer technologies to drive businesses forward. Recent data reveals that 54% of users contact businesses on WhatsApp to track delivery, 50% use it for appointments, 43% to get special deals, 39% for customer service, and 23% for updates.
Being one of the country’s best telecom providers, Airtel lies ahead in providing the best communication solutions. This blog sheds light on how Airtel’s API solutions are revolutionizing customer engagement.
WhatsApp Business API Solutions
Airtel’s WhatsApp Business API Solution is a communication tool that allows businesses to interact with their customers through WhatsApp.
The solution offers a range of features, including:
| Feature | Detail |
| Verified Business Profiles | Builds trust and creates an accessible platform. |
| Advanced Media Messaging | Creates interactive experiences using text, images, audio, video, and more. |
| End-to-End Encryption | Reduces security risks and data breaches. |
| Real-time Alerts and Notifications | Ensures uninterrupted communication. |
| Conversational Bots | Generates smart customer service conversations. |
| Agent Performance Analytics | Provides valuable insights into response times to improve customer service. |
Voice API For Business Solutions
In modern communication, Voice API for Businesssolutions is the driving force behind interactive communications with features enhancing customer satisfaction and automated operations.
Below are some of the capabilities that these feature-rich tools offer:
| Feature | Detail |
| Mobile Number CLI | Boosts pickup rates by using a 10-digit virtual mobile number. |
| Interactive Voice Response | Automates call responses by using pre-recorded voice messages. |
| Toll-free CLI | Enables cost-free toll-free calling to connect with customers. |
| Number Masking | Protects customer and agent details during live calls. |
| Click-to-Call | Provides a button or SDK widget for instant connections through websites. |
| SIM-based Recording | Records calls without additional hardware. |
Benefits of WhatsApp and Voice APIs
It is estimated that by 2024, there will be a 5,400% growth in the number of enterprises using WhatsApp Business APIs, which only proves to show the growing demand for communication APIs.
Below are some of the major advantages that businesses need to consider before adopting and integrating both WhatsApp Business API Solution and Voice API for Business solutions into their existing business models:
- Improved Customer Experience
Personalized interactions enhance customer satisfaction.
- Cost-Effective
Automated operations reduce manual efforts and unwanted expenses.
- Increased Reach
Businesses can expand their audience globally to connect with more consumers.
- Real-time Customer Support
Real-time communication creates a reliable reputation and boosts satisfaction rates.
- Valuable Insights
Valuable insights into customer behaviour allow a better optimization approach.
Getting Started With Airtel
For businesses looking to integrate their customer services, Airtel offers an easy-to-follow process. Here’s a step-by-step guide to ensure successful integration:
- Create an Account
Visit the Airtel IQ platform and create an account.
- Choose the Right API
Select the API that aligns with the current business requirements.
- Read Documentation and Generate API Key
Once an API has been selected, read its documentation and follow the steps to generate the required API key.
- Integrate and Test the API
Follow the integration process in the documentation for a successful integration and then rigorously test the integrated API using Airtel’s sandbox environment.
- Launch API
Once the API passes the testing phase, ensure that it complies with all the required regulations and guidelines before launching the application.
For further information, please feel free to visit Airtel’s official website.
